PGA Fashion & Demo Experience Returns to Las Vegas, Aug. 14-16

The PGA Fashion & Demo Experience will once again return to the Venetian Resort Hotel Casino on Aug. 14-16, with an expanded upscale presentation of resort, lifestyle and golf apparel, and accessories for 20017. In addition, golf equipment, products and technology will return to the show floor to showcase the breadth of golf shop merchandise available.

Formerly the PGA Expo, it’s a golf merchandising, product testing and professional education event exclusively for golf industry professionals and golf lifestyle apparel retailers, presented in a modern, sophisticated setting and organized by the PGA of America and PGA Worldwide Golf Exhibitions. 

“We listened to our attendee and vendor feedback, which clearly states overwhelming approval for the new look and feel of the PGA Fashion & Demo Experience Show floor, but also a desire to see golf equipment and technology companies at both the PGA Demo Experience at Cascata and on the show floor,” said PGA Worldwide Golf Exhibitions Sr. Vice President and General Manager Ed Several. 

“The PGA Fashion & Demo Experience is co-located with multiple apparel trade shows during Las Vegas Fashion Week, making it a prime soft goods sourcing week for our buyers. In addition, golf equipment, product and technology companies are sought-after products by PGA Professionals and buyers, so bringing them back to the show floor will make sourcing a wide breadth of golf products more convenient and productive for all.”

The 2017 PGA Fashion & Demo Experience will once again begin with the popular PGA Demo Experience held for the first time at Las Vegas' popular TopGolf (pictured at top), with complimentary transportation to and from the Venetian provided to all event attendees.

More than 200 PGA Fashion & Demo Experience exhibits will be showcased within a contemporary show floor and surrounding a central networking lounge in the Palazzo Ballroom of the Venetian, Aug. 14-16.  Golf fashion and accessories merchandise will once again be in the spotlight of elegant and stylish displays, and equipment and technology products will return to a segmented area in streamlined, interactive exhibits. Additionally, the live fashion show and industry networking reception will be held on the show floor, 5-7 p.m., on opening night, Aug. 14, to provide a special presentation of the latest golf lifestyle collections by the industry’s top designers and an evening affair for all registered guests.

The PGA Fashion & Demo Experience Education Conference for advancements in merchandising, business strategies and golf instruction will be presented by sought-after, subject-matter experts, Aug. 14-16. The conference will include certification programs, instruction workshops and classroom seminars. PGA Professionals will have access to more than 20 MSR education credits. Attendee registration will open this month, and additional details will continue to follow. More information is available at


Pictured above, the Las Vegas National Golf Club.



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